Strategic Plans


Strategic Plans:  A Disruptive Approach

Strategic plans are far more than PESTLE or SWOT:  they can literally chart a course that will enable your business to survive in a sea of a million new businesses each year.    

Without a strategic plan, businesses can easily fall prey to distractions that appear as opportunities. A strategic plan acts as a filter, ensuring that the team remains focused on the most important tasks. This focus prevents overwhelm and ensures that efforts are directed towards activities that align with the company’s long-term goals. It helps in making informed decisions and prioritizing initiatives that contribute to the overall vision.

Our approach is to provide a strategic plan framework that is accessible to all businesses, SMB to corporate, because of its structure and its cost.

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Strategic Plans for All Businesses 

Strategic planning is not the exclusive preserve of corporations like General Motors or Chipotle.  General Motors had to revise their strategy when it became apparent that the time had not come for electric vehicles.  Chipotle had no choice but to revise their strategy in California when legislation raised fast food wages to $20/hour.  But changes in consumer taste and buying habits, regulatory changes, and sharp wage increases can happen to any business.    Pandemics occur and so do supply chain disruptions.  No one is immune.  A strategy for growth can only be built on the most reasonable roadmap for realizing your vision and goals in the context of a predicted–but unknown–environment.   Companies that have resilient, adaptable strategic plans are more likely to implement their strategies.  You can’t influence the market for electric vehicles or predict what Governor Newsom will do next but you can create an actionable business strategy that will effectively guide the growth of your company for years to come.  

Our Services

Our strategic planning methodology is unique and affordable but no less effective. 

Strategic Planning 

Strategic Plans

Our Plans include (non-inclusive list), as appropriate:


  • Review of Existing Situation
  • Collection of Stakeholder Input
  • Situational Analysis
  • Focus Area(s), Vision and Mission statements
  • Tests such as SWOT and PESTLE
  • Strategic Goals Aligned With Vision/Mission Statement
  • Specific Measurable Objectives
  • Market Analysis, Including Target Market, Market Demand, Industry Trends, and Competitive Landscape
  • Risk Assessment and What-If Scenario Modeling
  • Organization–Define Roles, Responsibilities, and Reporting Structure
  • Financial Projections
  • An Action Plan with Timelines and Key Performance Indicators (KPIs) 
  • Executive Summary

  How Our Strategic Plans Are Different

Affordability:  Because we create the strategic plans remotely, this saves you at least the cost of travel–which usually doubles the price of the Plan.

Approach:  We interview each stakeholder individually rather than in a group.  Why?  Group brainstorming is in fact an excellent way to gather information and get stake holder buy-in.  But it may also stifle some of the things that stakeholders might  say if they were not in a group.

Continuity and Sustainability:   We believe that part of the sustainability of your plan will be to have in place a business continuity plan.  This can be included in your strategic plan package.  Resilience and adaptability are built into our plans.

Risk Assessment and What-If Analysis:  Where appropriate, we conduct risk assessments and scenario modeling with what-if analysis. 

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Let Us Help You With:

Developing your strategic plan and a business continuity plan for sustainable growth.  Strategic plan pricing begins at $2500.





What is Strategic Planning and How does it Look In 2024?

Strategic planning is the process by which an organization defines its direction and makes decisions on allocating its resources to pursue this strategy. It involves setting long-term goals, identifying potential obstacles, and formulating actionable plans to achieve these objectives. For SMBs, strategic planning is about creating a roadmap that guides the business towards growth and stability.

Increased Focus on Transparency and Accountability:  Organizations, especially in the public sector, are adopting public-facing dashboards to share their plans and progress with stakeholders. This trend emphasizes communicating both successes and challenges openly.

Renewed Emphasis on Long-Term Planning:  After years of uncertainty, companies are shifting back to long-term strategic planning. Organizations are more comfortable making future-oriented plans and investments.

Prioritizing Technology Investments:  Executives recognize the importance of technology investments for improving efficiency and productivity. However, investments in non-essential areas may be modest.

Cautious Optimism for Growth:  Business leaders are pursuing modest growth through the rollout of new products, services, and markets. There’s a generally optimistic but cautious sentiment for 2024.

Adapting to Changing Labor Markets:  With labor shortages softening, companies are adjusting their strategies around talent acquisition and retention.

Embracing Data-Driven Decision-Making:  Organizations are increasingly utilizing data and analytics to inform growth decisions and strategic planning.

Focus On Employee Engagement and Clear Communication:  There’s a growing emphasis on fostering employee engagement, promoting teamwork, and ensuring clear communication of goals and expectations.

Regular Plan Review and Adjustment:  Companies are adopting more agile approaches, with recommendations to revisit strategic plans quarterly to factor in real, actionable data and respond to market changes.

Integrating Sustainability and Social Responsibility:  Many organizations are incorporating environmental, social, and governance (ESG) considerations into their strategic planning processes.

Leveraging Artificial Intelligence:  Companies across industries are exploring ways to integrate AI, particularly generative AI, into their business strategies and operations.

An adaptable Roadmap to Sustainable Growth

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A well-crafted strategic plan includes an assessment of potential risks and strategies to mitigate them. This proactive approach to risk management helps SMBs navigate uncertainties and adapt to changing market conditions more effectively. By anticipating challenges and preparing contingency plans, businesses can avoid or minimize disruptions that could threaten their stability.

For any business, growth without a plan can be chaotic and unsustainable. A strategic plan provides a structured approach to growth, ensuring that expansion is managed in a way that supports long-term success. It allows businesses to scale operations, enter new markets, and innovate while maintaining a strong foundation.




Tell Us About Your Strategic Planning Requirements

Contact us and let’s get started on your strategic plan.